In the early days of the Internet, there were not so many web sites so merely having one put your firm out in the forefront in its field. However, nowadays, merely having a web site is definitely not enough – every boy and his granny has a web site.

Therefore you require a strategy to make your web site more famous. The two most successful strategies are SEO (search engine optimization) and PPC (pay per click).

Most surfers use a search engine to find what they want on the Net and most surfers using this method use Google. Therefore you should be optimizing your site for Google. There are thousands of books and articles written on this topic, but in essence it means refining your web site so that Google is in no doubt whatsoever which keywords you want to rank for.

SEO methods take time and consideration to implement, but once they are in position they are there for ever or until you alter the purpose of your site. For example, if you wanted to begin selling flower pots instead of flowers. SEO is the permanent, but slow-acting tactic to promoting. It is also economical, because you can do it yourself.

Pay per click promoting is faster-acting than SEO, but it is more expensive. With PPC advertising, such as Google’s Adsense / Adwords system, you pay someone (through Google) to host your adverts, but you only pay when someone clicks through to your web site.

In theory this means that you are just paying for people who come to your web site. These people are them expected to purchase, but the fact is that there are tyre-kickers out there, so you will pay for clicks that do not result in sales.

Not just that, but the first position in the PPC advertisers’ ranking goes to the highest bidder, so you might be number one in the list today and number six tomorrow. But no one will tell you, you have to remain on top of it.

However, if you get it right and that is not as simple as it appears, results can be practically instantaneous. There is very little delay – the campaign starts today and so does the selling and the billing. If you get it wrong, you could use up your budget in hours without earning a single cent. If you get it correct, you could have sold out the same day.

The truth of the matter is that all web sites should be optimized for the search engines anyway, but you might want to conduct an extraordinary campaign at special times of the year like Christmas. The two types of promoting are not mutually exclusive.

Owen Jones, the author of this article, writes on several topics, but is now concerned with Long-Tail Keyword Selection And SEO. If you would like to know more, please visit our web site at PLR Articles

Then came Google and it wiped the floor with AOL and, more recently, Yahoo as well. Google is the acknowledged master of Internet search engines in the second decade of this millennium. You may think that is a sensible enough reason to explain why Google is so important. And why not?

However, there are other reasons why Google is so very important. None of the other search engines empowered surfers to make any money except themselves. All the other search engines used all the information from surfers’ searches to empower and enrich themselves, whereas Google decided to give some back.

This concept, which was world-shattering at the time it was brought in, enabled anyone who could cobble together a web site, the capability of earning a few dollars or even a fortune. Worldwide! Anyone! Not only Internet and computer-savvy students but anybody.

‘All’ they had to do was create a web site, put some interesting content on it and a couple of snippets of code supplied by Google and hey presto! Anyone clicking on that ad earned the web master money.

We do not actually know what percentage of earnings from clicks web masters get, but Google intimates that it is about fifty percent. You may think that this is fair or you may not, the fact is that some people in the world only earn a dollar or two for a hard day’s work, whereas anyone can earn a passive income from Google’s Adsense.

‘Passive income’ in the sense that you compose an interesting series of pieces, make them into a web site, add Google’s code, promote the web site and you will earn an income for possibly years to come. That means that in theory, an African village farmer’s child could earn far more than its parents.

The first time ever that this has happened and Google enabled it!

OK, Google is not a philanthropic organization or at least it did not begin that way, but it’s owners did have the foresight to comprehend that by sharing their income (or paying wen masters to promote them, whichever way you choose to look at it) would encourage web masters to promote Google.

AOL and Yahoo must be kicking themselves for having been so greedy.

Anyway, that is why Google is so important. It is important because it created a new Net business model that you can now see other businesses trying to emulate. There are all sorts of businesses, particularly networking sites offering a few cents earnings for putting in some work and there are also advertisers paying publishers of web sites who put their ads up too, but Google did it first and they are still the best.

Owen Jones, the writer of this article, writes on several subjects, but is now involved with the SEO Content. If you would like to know more, please visit our website at PLR Articles

And it is free and takes minutes to do, although it will indubitably take longer to plan. So, how can you instigate viral advertising techniques into your promoting? The most common ways of attaining this are by advertising a web site using email and instant messaging.

Viral advertising is virtually free, not entirely free because you require an Internet connection and a computer, although you can do it from an online cafe anywhere in the world. Viral messages can be quite narrowly focused. How can you achieve this targeting?

Well, it is fairly simple actually because ‘birds of a feather flock together’. If you send your message about one of the latest games to 100 pensioners, it almost certainly will not reach 1,000 people, but if you sent the same message to 100 teenagers, you almost certainly will reach 1,000,000 fairly quickly.

This targeting combined with the ease of the click means that the response rate is fairly instant – so fast that the advertisement-message goes out in the morning and surfers are clicking an hour later, virtually as soon as they receive it. This is instant profits for scarcely any outlay.

However, because viral advertising is so swift, your marketing material also has to be up to the minute as well. For instance, if a game manufacturer is offering a 20% discount voucher off a game beginning from the 15th, you need to be finished to send out your emails or instant messages as soon as the 15th breaks. You could try the 14th, but you run the risk of your message being deleted or forgotten about and by the 16th someone else will already have sent it out.

So, what form do these viral marketing messages take? I can tell you some of the most common forms, but really, the best ones are inventive, unusual, quirky and unique. You could pass around a good joke or collection of jokes on a theme that matches the subject of your advert. Let’s say gamers or computers, to stick with our example.

Years ago, there were some great examples taken from computer support centres doing the rounds. I wager someone earned thousands out of them. You could pass around photos of birds, if you are selling bird seed; racing cars if you are selling tyres.

You could send out a personal recommendation, if enough people think that you know what you are talking about and at the bottom of each email that you send out is a link back to your sales page. These messages are normally forwarded en masse without editing, so your link goes around the world on a tidal wave of viral marketing.

Owen Jones, the writer of this article, writes on several subjects, but is now concerned with whether sitemaps give websites a boost. If you would like to know more, please visit our web site at PLR Articles

If I Google ‘teddy bears’ and when I get to the site, there are just ads for rocking horses, Forex and winter cruises, I am not going to be best pleased. The first principle is to offer people what they are searching for – stay on topic.

Does the supplier charge anything? Some suppliers may try to charge you a ‘joining fee’, a ‘registration fee’ or ‘handling fee’ – simply give them a wide berth. It ought to be free to join an affiliate scheme, you should not have to pay to have the right to sell someone else’s goods.

In a similar vein, what is the minimum payout amount? A great deal of places will not pay out less than $50, some even $100. This is a rip off. It is a factor to help you choose between one supplier and another – a deciding factor. If you are using three or four suppliers on your web site, you might have to earn $300-400 before you are paid out!

Do they charge to process your payment as well? They should not actually, does your employer make you pay to receive your wages? It is the same principle. And how often do they pay out, weekly, monthly, quarterly?

Do you like their creatives, that is their banners and other adverts? There is a great deal of proof that the normal, old fashioned banner ad of 468×60 is not very effective any more. Look for variety – boxes and skyscrapers. Otherwise, are you able to create your own?

Do they publish data on how effective their creatives are? What is the average conversion rate for every banner? That is, how many views does it take to get a hit and how many hits to make a sale?

Do they permit you to build a downline? That is, if someone visits your site and decides to sell orchids too, will you be given a part of the commission on that affiliates sales? You ought to be.

What is the amount of the average sale and how much pay out will you get on that? Actually, you want to be making at least a couple of dollars a sale; a few cents is no use, unless you are getting thousands of visitors a day.

Make up a couple of questions and send them to ’support’. Do they give satisfactory answers? Are they quick to respond? And last but not least, would you by anything from the firm? Does their web site look professional? Is the sales page convincing?

There is such a great deal of choice when it comes to choosing a supplier that you can afford to have high standards. Take your time, go for the best, and you are less likely to have problems afterwards.

Owen Jones, the writer of this article, writes on many subjects, but is now involved with the SEO Content. If you would like to know more, please visit our website at PLR Articles

Blogs can either be written by only its owner or members might be able to post entries too. These external posts can be posted automatically or they can be kept to be checked by an administrator first before being posted. Blogs are well-liked by search engines because they tend to be ‘current’, that is, updated often, whereas web sites frequently lay unchanged for months. In other words they are ’static’.

However, there are a few methods that you can give your blog a helping hand to climb in the search engines’ rankings. Let us take a look at some of these SEO tips below:

A blog should be themed. That is it ought to focus on a target audience, a niche, and not wander off that topic. You want to build up a focused readership of people who are interested in one small subject, like flying petrol-powered model aircraft.

A themed blog will have a high density of keywords that the search engines deem to be related or on-subject. This will help your blog increase in the rankings – it is an organic, that is, not forced, kind of SEO.

In common with web site SEO, the blog ought to have a name that reflects what it is about. Resist the temptation to call a blog on cooking cakes after yourself or ‘fat and fruity’ or something daft like that. A blog on cooking cakes ought to have the words ‘cooking cakes’ in the title or URL.

In order to do this in the right manner, you will require to pay for the blog’s domain name and host it yourself. If you go the cheap option and use a free blogging site like Google’s Blogger, decide on your blog’s name carefully and strive to have it categorized accurately.

The titles of your posts should also be chosen carefully to mirror the content of that article because each piece will almost certainly be a page in the blog, so its title becomes part of its URL

Be certain that your blog pings (that is ‘tells’) the blog registers after every post. This creates links back to your blog and search engines rank blogs and web sites by the number of links pointing back to it.

Getting these links or backlinks ought to become your foremost priority after posting an article a day. Getting backlinks is a massive subject all on its own, but two simple ways are to make a signature file (sigfile) with a link to your blog.

Add this sigfile to the foot of every email you send out and join forums and blogs which are on the same subject as your blog. Post to those places and make sure that your sigfile is appended to each post.

Owen Jones, the author of this article, writes on a number of subjects, but is now concerned with whether sitemaps give websites a boost. If you want to know more, please visit our web site at PLR Articles

However, in order to make a website work for you, you or your web master will have to use SEO (search engine optimization) techniques. If you do not know what SEO techniques are available, it is time to learn. It is simply not enough anymore to just make a site and put it up on the Net.

So, the first thing that the owner of a web site wants is visitors. Without plenty of visitors the site is a waste of time. Most visitors come to a web site after having used a key phrase in a search engine. Therefore, you have to get into a search engine’s listings. Not only that, but you ought to try to get on the first page of Google for your keywords. because most people do not look on the second page or any of the others.

It is the application of search engine optimization techniques that will assist your site float to the top of Google’s listings for your chosen keywords. Here are some of the methods of SEO that have proven to be effective.

If your URL is pertinent to your firm’s name, then go with it, but if the name is not relevant get one that is. However, bear in mind that the vast majority of con sites are new (-ish), because they are closed down after a while and spring up aftrerwards in a new form. Therefore, longetivity will help your site go up in the rankings.

Compose informational web pages and post them to your site. Be certain that these pieces have lots of relevant keywords to do with what your business does.Write helpful articles and people will come for solutions to their worries. The articles and the keywords will give the search engines something to categorize your site by.

Then compose pieces that are loosely based on your business but put your by-line including a link to your web site on the bottom. Post these articles to article databases so that web masters of blogs and newsletters can use them in their publications. This will give you free backlinks.

Backlinks are search engines’ way of working out a site’s popularity. Search engines rank sites by their popularity so backlinks are important to a site’s success. The backlink also has to be centered on the correct words. For example, if you are a builder, your web site should be promoted with links including the word ‘builder’ rather than ‘bricks’ or ‘blocks’.

In fact, the keywords that you want to be ranked for should be chosen very carefully. Think about which words your clients are likely to use whilst they are looking for the services that your company has to offer.

Owen Jones, the writer of this article, writes on several topics, but is now concerned with Long-Tail Keyword Selection And SEO. If you would like to know more, please visit our web site at PLR Articles

There are numerous forms of web sites possible, but I find that specialized niche sites are the easiest to monetize. So, rather than writing on ‘gardening’, write on ‘orchids’ and better still would be ‘orchids from Thailand’ or even ‘orchids native to northern Thailand’.

Taking this instance, you should know something on the topic or at least have an interest in the topic. If you do not have enough knowledge to write at least five web pages, you have to do some research.

First, design and create your web site, then make your front or home page. This page can either be a ‘welcome to our web site on Thai orchids from northern Thailand’ type page or you can just jump straight in to the topic or you could compose a short welcoming paragraph and the rest of the page giving an introduction to the issue matter of the site.

Then create a few more web pages and see which way the site is trending, because this can have an effect on the type of marketing you use. The next thing you require is a couple of suppliers. For this sort something like ’suppliers of Thai orchids affiliate program’ into Google and see what comes up. (I just checked Thai orchids and there are Thai suppliers).

Sign up as an affiliate or ask them to make you an agent. The majority of of the suppliers of various things have their own banners and photos (known as ‘creatives’) for their affiliates to use. Choose adverts that fit in with the style of your site and insert them at appropriate points in the actual body text. Have the text wrap about the ad creatives so that they cannot be missed.

Keep these adverts as applicable as possible to the issue matter. Then go to Google Adsense, open an account if you do not have one and follow the directions to create adverts that fit in with the structure of your pages. There is loads of advice and theory on where to put what on Google’s Adsense site.

Scatter two or three of those around your site too. Then go to a more general gardening affiliate web site where they sell accessories and add a few adverts on flower pots, hanging baskets, gardening tools and that sort of thing. Also put a few ads about garden furniture.

If you are stuck for approaches on pieces on Thai orchids compose a couple of filler pieces on gardening tools and oak garden furniture as well. Then you could look for publications on (Thai) orchids. Go to Amazon, open an account, and pick a couple of books on Thai orchids. Put their creatives on relevant pages and sell books. If you can find a magazine, become an affiliate and sell subscriptions.

And last but not least, have somewhere where visitors can join your newsletter. This way you build a specialized list of people who are interested in (Thai) orchids and you can send them not-to-be-missed extraordinary offers in your monthly newsletter.

Owen Jones, the writer of this article, writes on many subjects, but is now involved with the web copywriting services. If you would like to know more, please visit our website at PLR Articles

Whichever scheme you operate, the problem is the same: how to get enough interested visitors to you website, so that, if they are interested in your product, you have a chance to sell it to them, if they can afford it, before they become so distracted that they click away.

This is the largest common problem that every single Internet marketer has, and it is called attracting targeted traffic, getting relevant visitors or something similar. All the phrases come to the same thing ultimately. If no one sees your product they cannot buy it or if your visitors are mainly young people interested in tennis, it is no good trying to sell them bird cages.

Therefore, you obviously need as many visitors interested in your product, as you can handle. Which means that you need to be highly ranked in the search engines and directories so that people can find your site. The biggest and most often-used search engine is Google. So, how do you become highly ranked in Google?

There are several thousand books on the subject, but practically without exception the serious ones come to the same conclusion, unless they were written by self-interested safe-list or traffic exchange owners. And that conclusion is that you need lots and lots of links to your site.

Not many people will honestly admit to knowing how Google ranks sites in its search engine, but it is generally agreed that the more sites linking to your site the better. This has lead some webmasters to try exchanging links with each other. It sounds an easy way to get links but it doesn’t work because Google can recognize reciprocal links. The best links are one-way links, because it proves that someone places enough value on your website to want to be associated with it. These are called back links.

That means that the real problem boils down to how to get enough back links to your website to persuade Google (and the other search engines) that you run such an important website that they ought to rank it highly for your chosen keywords, which should be relevant to the content of your website. How do you do that?

Well, there are many strategies such as traffic exchanges, safelists, FFAs, forums and writing articles. To be blunt, the first three are a complete waste of time. I own a safelist and have wasted man-hours on traffic exchanges, all for nought. Posting to forums can be worthwhile, but ONLY if the link on your post is a follow link. If it is not, it doesnt count and most are no follow links. This means you will have to research the forums to find out where it is worth while you posting to (more on this later). That leaves writing articles as the ONLY sure-fire way to get solid back-links to your site based on keywords that are relevant to your site.

So, you write an article on a subject relevant to your site stuffed (but not over-stuffed) with relevant keywords but then what do you do? Thats easy! You search Google for article directories, lists and blogs; sign up to a couple of dozen of the relevant ones or in the related categories and post your article to them.

And that is the definitive method of getting the sort of links you need to get your site highly ranked, so that people can find you and have a chance to buy what you are selling. The only catch is that Google will expect to see new links appearing on the Internet on a regular basis, which means writing and posting time after time after time after time ad infinitum. Or does it?

Yes, it does! But the process can be automated and automation is the key to online success. Set up a proven, successful process and let it run ” day and night: all day and all night! I use a system that helps you turn your article into thousands of variations and posts them to thousands of sites, creating thousands of back-links!

But don’t think that these variations are just spun! (The industry standard way of creating article variations is to use spinning software to substitute synonyms and pseudo-synonyms eg crimson for scarlet in a random way. This works to a certain degree but can produce pure gibberish too sometimes – who would recognize Crimson O’Hara?). The system I use does not employ this method, but still produces thousands or variants all written by human hand. Then it sends them out to article directories and blogs etc.. Thousands of them. In fact today, there are over 11,000 sites on their list and the list is kept fresh on a monthly basis. Most similar lists are not well maintained because it is so time-consuming to do. Therefore, many contain lots of dead, useless links.

This system will take your article, create thousands of variations and then post them to thousands of sites. All with your sites link in the by-line, which you can also vary. But not only that! It only posts your article to sites that want sites like yours (based on your chosen keywords) and posts according to a schedule chosen by you: ie 10, 20, 50, 100, 1,000 posts a day, starting on any future date you may choose! So you could write say, three articles and have the first one go out starting the next day at 150 a day; the second one starting after seven days at 150 sites a day; and the third starting after two weeks at a rate of 75 sites a day.

That would give your site at least 3,000 links in a month or 100 a day ” all for 2-3 hours work! If you wrote one article a day (an hours work) and it got posted to only 1,000 relevant sites, you would have 30,000 relevant links in a month. Imagine writing an article a day and having it go out to 50 sites a day! After 10 days you would have 500 extra links a day: 15,000 links a month! What about three hours work a day (three articles)? 45,000 extra links a month. Plus all the webmasters who would copy your articles to their sites, ezines and blogs. Would that help you sell your product or not?

If you would like to see an example of this systems output, you have already read one ” this article. And if you would like to find out more, follow the link in my by-line attached to it.

Are in http://internet-business.the-real-way.com? If so, you need to read about automated publishing on this site http://internet-business.the-real-way.com

Please don’t miss out on this, it is that important if you want to promote any site on the Internet.

Put simply, there is just simply no other traffic generation system that works better, costs less, and is completely immune to search engine changes.

Remember, this is not some fancy new black-hat technique. It is completely legitimate, completely solid, and completely reliable. This system will take your article, create thousands of variations and then post them to thousands of sites. All with your sites link in the by-line. But not only that! It only posts your article to sites that want sites like yours (based on your chosen keywords) and posts according to a schedule chosen by you: ie 10, 20, 50, 100, 1,000 posts a day, starting on any future date you choose! So you could write say, three articles and have the first one go out starting the next day at 300 a day; the second one starting after seven days at 100 sites a day; and the third starting after two weeks at a rate of 50 sites a day.

What really is new is that this already well-established method of promotion has now been put on steroids. It combines, for the very first time ever, the power of article submission with the benefits of unique content and it does it in such a way that it really is simplicity itself to use.

It is worthwhile spending a bit of time investigating this software, if you are seriously trying to promote something online. It will make your job much easier by automating a great deal of the problems connected with article submission.

Remember that an organic link on the first page of Google provides about 6 times the traffic of a sponsored (Adsense) link on the same page. Just how much would that be worth to you each month? Now multiply that by, say, a hundred or a thousand and you will begin to appreciate the value of this system!

Are you in Internet marketing? If so, you need to publish articles, so you need to look at this site Internet marketing

categories: internet business,online,promotion,marketing,home business,sales,webmasters,affiliates,internet,link popularity,publishing,advertising,SEO,other

1. You simply already have enough free traffic to your website,

2. You have not read my previous articles, or

3. You still haven’t been able to realize the power and incredible value of this system. that is, how this will dramatically boost your sales.

If you fall into the first category, then please move on to the next article, this one just doesn’t apply to you.

Otherwise please take a moment to read this article carefully, as it really could make the difference between success and failure to your online business this year. You see, people love to make things complicated, but making money online is actually really simple. Whether you are selling your own product, promoting affiliate links, or making money from Adsense or “click flipping”, it all boils down to just two things:

Conversion and Traffic.

Conversion must come first of all. You need to have an offer that people actually want. That offer could be a product, or an attractive advert (e.g. Google Adsense) that people are compelled to click on. And you need some kind of presentation (such as a sales letter) that encourages them to take the action you require such as to buy the product or to click on the advert.

In many ways this is the easy part. Most people can cobble together a half-decent website or sales letter that will convert at least some visitors into money.

But then you need Traffic. Loads of it. The more people that come by your site, the more money you will make – especially if that traffic is highly targeted. But, given the number of websites out there – all competing for the same traffic, just how do you get more visitors to your site?

Well, there are just three ways that traffic comes to your site:

1. People type your URL straight into their browser. That comes from some sort of offline promotion – it might be your business card, a radio advert, an article in a magazine or a conversation with a friend.

2. People click on a link somewhere. It might be in an email they received (eg from a friend or from an ezine they subscribed to), or it might be on another website they have visited.

3. Or they search in a search engine like Google, see your website in the listings, and then click on the hyperlink to go to your website.

And that is it, period. There are no other ways for them to get to your website.

So, knowing that, how do you get more traffic? Simple:

1. Promote your Internet presence in all your offline promotional materials.

2. Get lots of people to place a link to you, and lots of people to send out emails with your link in it.

3. Get a top position in the search engines.

Yes.., sounds simple doesn’t it, but maybe it is not so easy in practice? Just how do you achieve steps 2 and 3 without spending bucketsful of cash or getting your site banned by the search engines?

To understand this, we need to work out how the search engines operate. Once again, this is much easier than people think.

All search engines want lots of people to use them. In order to achieve that, they try to deliver relevant and up-to-date content to people who do a search on them. But how do they determine what is relevant to the search?

There are really only two ways they can do that:

1. They scan your site and, using very sophisticated algorithms, they determine what the subject matter of your website is. They also check how new or old it is, how recently it was updated and so on. These are all known as on-page or on-site factors. You have direct control over many of these factors when you set up your site.

2. They look at what other people say about your site. In doing this they look at two things: how many people link to your site (and what the link says) and also how important is the site that links to your site. An important “authority” site that points to you is worth more than a whole bunch of unimportant sites. They also consider how recent the links that point to you are, and a number of other factors about the link and the context in which it is found.

At the same time, the search engines are constantly on the look out for websites that attempt to fool them into thinking that they are more relevant or more popular than they actually are. Which is why the so-called ‘black-hat’ techniques quickly lose their effectiveness.

And so, to get to the top of the search engine lists you need to do two things:

1. Optimize your on-page factors. There is plenty of information online about how to do that. It is not difficult. But, in itself, it is also not enough.

2. Get lots of high quality, one-way, relevant links to your site from as many other sites as you can.

So, how do you get people to link to you?

1. Create a fantastic website so that others just honestly want to tell others about your site.

2. Pay others to link to you – buy a text link, or offer an affiliate program.

3. Swap links with other websites – but reciprocal links are clearly not worth as much as one-way back-links and it is a lot of work to do this effectively anyway.

4. Provide them with fresh, unique content that adds value to their site in return for which they must agree to post a link back to you. Thousands of sites are constantly looking for fresh, unique content. They get this content by searching through article directories, or by subscribing to article submission services.

So, if you send out articles to such directories, your articles will end up both on the directories themselves, AND on the niche sites that pick up and use our articles. AND some of these are likely to be valuable “authority”-type sites. Of course it depends on the quality of your article who picks it up.

So, as you can see, this last method is the simplest and most powerful. It gives you hundreds or thousands of one way back-links, from relevant, niche sites, all for free. All you need is some way to get a different, unique, article to each of those directories and ezine publishers. Which is, of course, exactly what our software does.

But wait! We don’t stop there. The real power behind this method comes when you use it regularly. Preferably at least once a week. Imagine getting 200 to 1800 new permanent one way links every week! By the end of a year, you could easily have 50,000 or more relevant, quality, one-way links to your site! And you can connect the submission process to a timer to put everything on autopilot!

That is the real power of this system’s software and that is why it beats every other traffic generation and SEO system there is.

So, unless you don’t have an online presence at all, isn’t it time you harnessed this power for your own business? Click on our link below now to get the early-bird discount and get a fantastic bunch of bonuses:

Internet marketing is a must if you plan to make money online. Check out our site for THE most powerful article submission system out there: How to Get the No 1 Google Spot